What is marketing?

Marketing is the lubricant for sales. Companies cannot exist without some form of marketing effort, whether it’s to generate awareness for a new brand of product or service, increase traffic or market share, maintain a high profile in the marketplace to stave-off competitors, or to generate inquiries or sales directly. A marketing strategy—even an unarticulated one—is behind it all. But is your marketing all that it can be? And with so many options, how can you be sure? We can help you with:

• Assessment and audit of your current situation
• Goal setting
• Research
• Marketing planning and strategy
• Budgeting and scheduling
• Monitoring and measurement

A good marketing plan is a realistic road map to get your brand to where your business goals are targeting. You need a consultant who will tell you what’s possible – and what isn’t so that you’re not wasting your time or your money. And that and a whole lot more is what we can do for you.